The APEX brand launched in 2015 with TangentVector’s release of the documentary film APEX: The Story of the Hypercar. The film’s overarching thread follows the story of the sports car’s cultural and technological evolution to it’s ultimate manifestation—the hypercar—and beyond. From the film's success the APEX.ONE brand emerged as an online destination for transportation enthusiasts with the hope of inspiring the next generation of tinkerers to create a more redeemed tomorrow.